Buku Ajar Manajemen Stratejik Konsep, Formulasi, Implementasi, Evaluasi, Transformasi Digital, dan Keberlanjutan

Authors

Dr. Abdul Kahar, M.Pd.

Synopsis

SPESIFIKASI BUKU

◉ Harga                    : Rp 165.000

◉ Ukuran                  : 18 x 25cm

◉ Jumlah Halaman : 368 hal

◉ Ketebalan Buku  : 1  cm

◉ ISBN                       : 978-634-239-413-7

◉ Deskripsi Buku   :

Buku ini disusun sebagai salah satu bahan ajar untuk mendukung proses pembelajaran mata kuliah Manajemen Stratejik di perguruan tinggi. Materi yang disajikan mencakup konsep dasar manajemen stratejik, perumusan visi dan misi, analisis lingkungan internal dan eksternal, analisis SWOT, strategi tingkat korporasi, strategi tingkat bisnis, strategi tingkat fungsional, formulasi strategi, implementasi strategi, evaluasi dan pengendalian strategi, hingga pembahasan mengenai transformasi digital, keberlanjutan, dan penerapan manajemen stratejik pada organisasi bisnis maupun sektor publik.

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Published

September 14, 2026

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